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AI-FIRST · MARKETING · PULSE

A consistent presence that builds results.

Your social presence needs rhythm, not scattered bursts of effort. Pulse provides that rhythm — steady, at a predictable cost, with strategy behind every post.

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Pulse Footprint
02 · THE PROBLEM

"Whenever we get to it" doesn't work.

There are three ways to run Facebook and Instagram as a small business. Each one only takes you so far.

On your own with Canva and ChatGPT

You start strong in January. By March you've posted three times — social isn't your priority. The output is there; the consistency isn't.

A freelancer for social media

€400–800/month. Good posts, but zero strategy. Does not run ads, does not look at AEO, does not move the needle — just fills the feed.

An agency built for larger scale

A full team around your social accounts. Designed for larger budgets and more complex needs than a small business has today.

the alternative
03 · THE APPROACH

What Pulse includes

Two sides working together: the speed of AI in production, human judgment in strategy.

AI-driven production

  • 8 posts and 4 reels per month
  • Brand voice extraction during onboarding
  • AI-optimized scheduling per platform
See all deliverables ↓

Human Strategy Layer

  • 1 active Meta campaign, up to €300/month ad spend
  • Quarterly AEO check of your website
  • Monthly performance report with recommendations
See all deliverables ↓
04 · WHY PULSE

Why Pulse.

  1. 01

    A predictable monthly cost

    €380 a month for a consistent presence and its management. A clear, fixed cost — so you can invest your energy in your work, not in managing marketing.

  2. 02

    AI-first, not AI-also

    We do not use AI as an assistant. We use it as a production engine. Brand voice extraction, content scheduling, reel scripting — it all runs through our pipeline.

  3. 03

    12 deliverables, every month

    8 posts and 4 reels. No "I will post if I get time". The algorithm does not forgive gaps — Pulse makes sure there are none.

The · Signal · Under · The · Noise
05 · IN DETAIL

What's exactly included.

Everything Pulse includes, in detail. No add-on charges.

A · Content

Posts & Reels

8 posts a month across social media in image, carousel or text format. 4 reels a month with an AI script and careful editing. AI-driven scheduling for the best posting time per platform.

12/month
B · Brand

Brand voice setup

One-time at onboarding. Voice extraction from your existing material. Content calendar approval flow. 1 round of revisions per post.

one-time
C · Ads

Meta campaign (light)

1 active Meta campaign with ad spend of up to €300/month. Daily monitoring and weekly optimization. Visual and copy creatives from us, audience building and testing.

up to €300/month
D · AEO

Quarterly audit

Quarterly review of your site for AI answer engines. Recommendations report with priorities. Recommendations, not implementation — implementation is Engine or Sovereign.

every 3mo
E · Reporting

Monthly report

Auto-generated report with engagement metrics, follower growth and ad performance breakdown. Next-month recommendations written by us, not by AI.

monthly
F · Support

Email support

Email support for requests and reviews, with a reply within 3 business days. No monthly strategy calls — those come with Engine/Sovereign.

3 working days

limits ·We keep Pulse strict at €380. Strategy calls, ad spend over €300, blog posts or AEO pages, platforms beyond FB/IG, custom photoshoots are not included. They exist either as add-ons or as an upgrade to Engine.

06 · REFERENCE CASES

Pulse in practice.

Illustrative scenarios showing how Pulse works across different industries.

HOSPITALITY · PULSE

Boutique 30-room hotel with €300/month ad spend

From ad-hoc promo posts to steady presence in 90 days.

Read the scenario →
RETAIL · PULSE

2-location optical store that needs consistent presence

How they started posting consistently after 2 years of chaos.

Read the scenario →
SERVICES · PULSE

Accounting firm that wants to show up locally on FB

Pulse for lead generation in nearby districts with micro-targeting.

Read the scenario →
All reference cases →
07 · FAQ

Frequently Asked Questions.

The most common questions before a Pulse engagement begins.

Onboarding takes 7-10 working days. AI brand voice extraction in week one, 30-day content calendar in week two, first post live early in week three.

Access to your Facebook and Instagram accounts, and whatever material you already have — logo, photos, anything on hand. We capture your communication style ourselves during the initial setup. The first post is ready within the first two weeks.

You do. Each month we prepare the content calendar and send it for approval before anything is scheduled. Nothing goes out without you having seen it — you get one round of revisions per post.

Yes — but that means a different tier. Pulse covers 8 posts + 4 reels. For a larger volume, we move to Engine or Sovereign.

The setup happens once, at the start, so the content keeps a consistent voice and direction throughout the engagement. If your brand changes significantly, a new setup is done.

Pulse covers Facebook + Instagram. If you need more platforms, the higher tiers extend the scope.

Pulse is designed for ad spend up to €300/month. Beyond that, proper management calls for greater strategic and operational depth — which is why we recommend Engine or Sovereign.

The minimum term is three months — the time consistency needs to start paying off. After the first quarter, the engagement continues on a monthly basis and you can stop it with one month's notice.

Yes, any time after month 3. No new onboarding needed — the brand voice and content calendar carry over. We recommend 3 months of Pulse first to see if you actually need Engine.

More answers →
CONTACT

Start with Pulse?

30 minutes. No obligation. If Pulse isn't the right fit, we'll point you in the right direction.

Let's talk
info@praion.gr+30 697 771 0222