Measurement of 50 questions
We track 50 questions across ChatGPT, Gemini, Perplexity and Google AI Overviews: where they mention you, where they don’t, whom they recommend instead.
Customers’ questions change, competitors move and the AIs re-read the web all the time. Every month we measure where you stand, write and improve pages, and check your site for technical problems.
€540/month · 6-month minimum
One good fix brings a business into the answer. Continuity keeps it there. The Ongoing is for businesses that see their site as a tool that brings in customers and want to make the most of every new question that comes up in their industry.
The first two months are the start-up phase. All the work of the Setup is done: technical audit, measurement, new copy on 15 pages, 5 new pages, identity and measurement accounts. From month 3, every month includes:
We track 50 questions across ChatGPT, Gemini, Perplexity and Google AI Overviews: where they mention you, where they don’t, whom they recommend instead.
We write 4 new pages a month for questions the measurement shows are worth covering.
We rework 4 existing pages a month, copy, FAQ and schema, where the data shows room to improve.
Every month we check the whole site for new problems, give instructions for whatever we find and verify that the previous ones were fixed.
We maintain your Google Business Profile, Bing Places and directory listings, and add 2 new listings a month.
We track your 3 main competitors and what changes in their presence.
A monthly written report and a 30-minute call: what was done, what changed and what we do next month.
Google and the AIs don’t react straight away. They need time to re-read the site, find the new pages and trust the changes. Within 6 months the start-up work is complete, at least 21 new pages have been added and the comparison with the baseline shows the real trajectory.
In month 6 we deliver a comparison using the same questions as at the start. From then on, the engagement continues month by month.
Months 1–2
Start-up phase: all of the Setup work
Months 3–5
New and improved pages every month
Month 6
Comparison with the baseline
Every month your developer receives ready material: new pages, improved copy, FAQ, schema and instructions for whatever the audit found. We check what was implemented.
The new pages and improvements go live through us the same day they are approved. The cycle is faster and the results show sooner.
Tell us about your site and your industry and we will show you what the first month could look like.