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Praion
FREE ANALYSIS

Digital Footprint

What someone finds when they search for your business — and how clearly they understand what you offer.

We review your website, Google, maps, your main channels and AI tools, and send you the most important findings.

  • No commitment, no cost
  • No passwords or access required
  • Reviewed and written by a person, within three working days
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01 · WHAT YOU GET

The findings that matter

We do not send an automated checklist. We pick the findings we consider most important for your business and explain what each one means in practice.

  1. The key finding

    We start with what we consider most important for your business — the finding that most affects the overall picture, or that reveals an opportunity you are not using today.

  2. Your digital presence

    We look at where and how your business appears today — on your website, on Google, on maps, on your main channels and in other public sources — and whether the information is easy to find, consistent and clear.

  3. Technical findings

    We check the core technical elements of your public presence, and how easily search engines and AI systems can read and understand the key information about your business.

  4. What already works

    We do not only send problems. We also record what already works well, because that may be an advantage worth keeping or using more.

  5. The gaps as opportunities

    We identify what is missing or unused today and explain the opportunity that may sit behind each gap — together with what it means for your business in practice.

02 · THE LIMITS

What it does not include

The analysis shows you what is happening today. It does not include a detailed implementation plan, an order of priorities or an in-depth audit of your website. Those are a separate stage of work, if it turns out they are needed.

If you want a more detailed picture, the next step is the AI Visibility Audit: a deeper review of your website, its structure and its information, with specific improvement priorities.

See the AI Visibility Audit
03 · HOW IT WORKS

Three steps

  1. You send us your details

    You fill in your business name, your email and, if you have one, your business website. It takes less than a minute.

  2. We analyse

    We review your business's public digital presence and prepare the analysis within three working days.

  3. You receive the analysis

    We send you the findings and you decide whether and how you want to go further.

04 · THE QUESTION YOU DO NOT ASK

Why it is free

Because we do not recommend before we look.

We have told a business not to go ahead with an AI Visibility Audit, because it was not what they needed at the time. They needed something different — and that only became clear because we looked first.

Because no two businesses are alike.

Two businesses in the same sector, even in the same town, can have entirely different problems and different opportunities. That is why the analysis is not built on general advice; it is about your business.

Because some may become clients.

If the analysis shows there is something we can genuinely help with, we may go on working together. If not, you at least have a clearer picture of your digital presence.

05 · QUESTIONS

What you would ask

None. You receive the analysis and decide for yourself whether to go further.

No. We do not ask for passwords or for access to Analytics or an admin panel. We only review what is publicly available.

Yes. The Digital Footprint does not only look at your website. It checks what someone finds when they search for your business on Google, on maps, on your main channels and in other public sources.

The Digital Footprint looks at your business from the outside and records what someone finds when they search for you. The AI Visibility Audit reviews your website, its structure and its information in greater depth and delivers specific improvement priorities.

An automated tool can show dozens of findings about one page without telling you which ones really matter for your business. We have such a tool too, and we explain clearly what it does and does not do. The Digital Footprint is different: it reviews your whole public presence, it is assessed by a person, and each finding explains what it means for your business in practice.

The analysis is completed within three working days. As soon as you submit the form, you get a confirmation that your request has been registered.

No. The findings concern your business alone. If we ever want to use your case as an example or a case study, we will ask for your approval first.

Yes. The size of a business does not decide whether there are useful findings. Often, in a small business, a few targeted changes can make a noticeable difference to its digital presence.

06 · THE FULL PICTURE

The whole picture, with a human review

The Digital Footprint reviews your business's whole public digital presence — website, Google, maps, main channels and AI tools. The findings are assessed by a person and sent to you within three working days.

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