Services for those who need them.
Praion's core is marketing and web design. But two decades of digital craft means we comfortably handle other work too — when asked.
Brand Identity
Logos, brand guidelines, naming. Usually as an add-on to new website projects, but also standalone when needed. We work with the same Sage approach you see here — premium without theatre.
| Service | Price |
|---|---|
| Logo design (logo + variations only) | €450 |
| Logo + brand colors + typography | €890 |
| Complete brand identity system (logos, guidelines, applications) | €1,890 |
| Naming consultation (brand name) | €590 |
| Complete brand identity + naming | from €2,500 |
- 5+ logo variations (full, monogram, icon, horizontal, stacked)
- Complete brand guidelines PDF (60+ pages)
- Color system with HEX, RGB, CMYK, Pantone equivalents
- Typography system with Google Fonts pairings
- Application examples (business card, letterhead, social, web header)
- All files in vector (SVG, PDF), raster (PNG, WebP), and favicon formats
AI Automation
Custom AI agents and workflow automation for specific needs. Usually automation of repetitive tasks (lead qualification, customer support, content categorization, data entry). Always starts with a discovery call to see what makes sense.
| Service | Price |
|---|---|
| Discovery call + consultation (1 hour) | Free |
| Custom AI agent setup (single workflow) | €400 setup + €100/month |
| Multi-step automation (multiple workflows) | €800-2,000 setup + €200-500/month |
| Enterprise automation with custom integrations | Custom quote |
- Customer support agent answering FAQs (24/7)
- Lead qualifier reading incoming emails and sorting them
- Content categorization for large archives
- Internal Q&A bot with access to company documents
- Generic chatbot saying «how can I help?» (no one uses them)
- Replacing actual sales (AI doesn't close deals)
- Social media post generation (already part of marketing retainer)
Content & Copywriting
AI-assisted copy with human editorial oversight. Standalone (when you don't want a full marketing retainer) or as an add-on to a website project.
| Service | Price |
|---|---|
| Single page copy (up to 800 words) | €60-90 |
| Blog post (up to 1,200 words) | €70-120 |
| Email sequence (3-5 emails) | €180-280 |
| Content Bundle Foundation (all copy up to 6 pages) | €390 |
| Content Bundle Authority (all copy up to 12 pages) | €690 |
| Content Bundle Pro (all copy up to 20 pages) | €1,090 |
| Ongoing blog content (monthly subscription) | €70/post |
AEO Audits
Standalone audits of your site for AEO readiness. For those who already have a site and want to understand how far they are from appearing in AI answer engines. You don't need to become our clients — you can apply the recommendations yourself.
| Audit | Price | Includes |
|---|---|---|
| Basic AEO Audit | €390 — Site scan, top 10 pages, 15-page report with recommendations | |
| Deep AEO Audit | €890 — Full site, competitor analysis, 40-page report, 60-min walkthrough call | |
| AEO Implementation (post-audit) | from €590 — We apply the recommendations if you don't want to do it yourself | |
- Schema markup coverage and quality
- Question-driven content presence
- FAQ implementation
- Internal linking structure
- AI engine visibility (ChatGPT, Perplexity, Google AI)
- Competitor benchmarking
Common questions.
Yes, brand identity is a standalone service. Many clients start there — they build the brand first, then decide whether they need a marketing retainer or website.
A 1-hour discovery call (free) where we examine your workflows and identify what makes sense to automate. At the end, you receive a written estimate: what can be built, what it costs, how much time it saves you per week. If we proceed, the hour isn't billed.
The audit is a snapshot — it tells you where you are now and what needs to change. Ongoing AEO work (part of Engine and Sovereign packages) is continuous AEO content production month over month. The audit diagnoses. The packages treat.
No, all are available standalone. But if you're already a client on a marketing or web design package, you receive 10% off all additional services.
Have a specific need?
Discovery call to see which service fits — or whether you need one at all.